The Renaissance of Print

The Renaissance of Print

2017 is here and it’s fair to say we’re now in the future. In a world where we can immerse ourselves in virtual reality, control our entire homes from one device, and order any number of cuisines from our phones straight to our front doors (without having to make a phone call) it is easy to forget the more simple, yet effective methods of functioning. We’ve been digitally dynamic, online operatives, email efficient and socially savvy – which is all great, but don’t forget to be passionate print promoters. We are, and here’s why: Out of 9000 individuals surveyed, 83% […]

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The so what factor

The so what factor

It’s a saturated market out there, print buyers are spoilt for choice, so now more than ever it’s really important that printers know what separates them from the pack. What makes you better than the rest, what makes you stand out then ask yourself this question: What’s your so what factor? So what you’re cheap So what your staff are brilliant So what you know my business So what you’re fast Every other printer is saying exactly the same thing. Price has lost its pain point for clients as budgets have been squeezed and printers are falling over themselves to […]

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Hybrid Mail | Who’s using it?

Hybrid Mail | Who’s using it?

WHO’S USING HYBRID MAIL? Many forms of Hybrid Mail have been around for years; in more recent years the whole concept has begun to take off. We wanted to take a broad look at Hybrid Mail services throughout the rest of the world to see who else is utilising this solution to get cheaper and more efficient mail. WHAT IS HYBRID MAIL? In it’s most basic form, Hybrid Mail is a service that allows it’s users to send mail electronically to the service providers mailing house.  Once received, the provider then physically prints, packs and posts the users mail according […]

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